“I want an Oompa Loompa Now!” These were the words of Veruca Salt, but they could very well be the ethos of the Internet generation. According to this infographic, patience is a virtue that is waning rather than waxing. For example,
- 25% of people abandon a web page that takes longer than 4 seconds to load.
- 50% of mobile users abandon a web pages that takes longer than 10 seconds to load. (3 out of 5 never return.)
- 40% of mobile shoppers will abandon an e-commerce site that doesn’t load in 3 seconds.
- 1 in 5 people surveyed confess to being rude to someone who served them “too slowly.”
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